Nitrogen Reduction & Soil Health
15 Aug 2231 min 8 sec

SourceCorn is a product proposing this promise: Spend $14 per acre for this foliar applied product and you’ll save more than that in nitrogen application and maintain the same yield (or even do better!). This matters as we increasingly are impacted at the farm level by environmental policy or pressure to reduce our utilization of the big macronutrients. SoundAg is the company behind SourceCorn. XtremeAg is doing some trial work with the company this year. SoundAg’s VP of sales, Eamon Flood, joins me to discuss soil health and the future of using less fertilizer per bushel.

Presented by Advanced Drainage Systems

00:00 Right. Now as I'm recording this Dutch farmers are protesting blocking roads and streets and in fact food distribution over pretty radical environmental 00:09 regulation that the Netherlands government is forcing on to them and it will probably exacerbate or become more 00:18 of the ruling that happens throughout the European Union. We're talking about a huge nitrogen reductions. We are 00:24 going to see some of this remember what happens across the pond does this work its way to the United States of America. So I think 00:30 we're gonna see more of this products that can allow us to use less of the things we put on our 00:36 fields and do more efficient usage of those nutrients. That's what we're talking about today. Welcome to extremeags cutting the curved podcast 00:46 where you get a guaranteed return on investment of your time as we cut your learning curve with the information. You can apply to your farming operation immediately extreme 00:55 AG, we've already made the mistakes so you don't have to managing. Your Farm's Water Resources is a critical component to 01:04 a successful and sustainable farming operation Advanced Drainage Systems helps Farmers, just like you increase their yields up to 30% with 01:13 their technologically advanced Water Management products visit ads pipe.com to see how they can keep your business flowing. 01:23 Now, here's your host Damien Mason. Hey folks. Thanks for being here. Another fantastic episode of extreme acts cutting the curve today. We're talking about a new product from 01:32 a new company. I know you've heard this around here because one of the things we do at extreme AG is trial new stuff. 01:38 The company's called sound AG the product's called Source corn Source soybean. It's a nitrogen reduction product. And I 01:47 think this does tie into the future environmental scenario. We will face an agriculture. I've got 01:53 amen flood. He's the VP of sales for sound Ag and he's gonna talk to us about what that company does but we're gonna start with the problem they solve because that's what you care about and 02:02 that's why you tuned in here nitrogen reduction in soil Health. You told me before I hit the record button. Amen, by the way, welcome to 02:08 the cutting the curve. Yeah. Thank you. Thank you. You told me the two things that promises of your product are we reduce nitrogen utilization application and 02:18 we improve soil Health. Let's go with the first one the big in. First of the macronutrients in PK in 02:26 you say we want to use less of it because we've got environmental pressures. This product helps that talk to me. 02:32 Yeah, now totally thanks for having me. Again Damien. I'm excited to be here and excited to talk about about what we're working on. So, I think 02:41 if we take a step back, it's really we're focusing on soil health and there's like this growing Trend in agriculture. I think that's starting to pick up steam more and more 02:50 each year, which is focusing on what's Happening below the crop itself, right and soil health and there's a ton of 02:56 potential there in terms of what's already available in the soil that the plant can use and benefit from and so what we 03:02 do is we at sound we actually just we study those interactions between the microbiome and the plant because in essence it sort of acts as an elevator 03:11 that that symbiotic relationship where nutrients are provided to the plant via the soil and then the plant passes nutrients down to the soil as well. And we we're trying 03:20 to create chemistry that activates that process and strengthens that symbiotic relationship and what some of our products do Source corn Source soybeans 03:29 on the nitrogen side specifically is that It activates nitrogen through the the bacteria that's in the soil already and unlocks 03:38 that and makes it available to the crop to use and so it can in some cases add yield for a lot of farms. But some of 03:47 our customers as well are actually looking at their nitrogen use efficiency and trying to cut back little by little 03:53 on nitrogen. And in those instances many of them are also looking for other ways to to start add bushels and and so then they look at 04:02 source as an alternative when they're cutting back on nitrogen in some cases to add yield in addition to to reducing their 04:08 their input costs as well. And I'm I'm here to To find out the problems we solve and make it so that it's digestible for the members and 04:18 the Casual observers to order an extreme Ag and when you said that first off soil health, I appreciate you leading with 04:27 that. I'm glad as a guy has been around this for 53 years this industry. That is that so health started being something that people cared about I was the want to be agronomist. I 04:36 was a little too much science for me. So I I opted out and became agriculture AG Economist instead if you will, but I like 04:45 when people are thinking about soil health because that stuff it happens. 04:52 In the farms in America, that's that's where it all starts. I mean that's that's where that's where we need to focus and frankly. 04:58 I think we've been guilty of Beating up our soils with too much tillage. We've been guilty of over applying chemistry. We've been 05:06 guilty of mistreating our soils or frankly. We treat it like dirt and we've covered that a lot of episodes here at cutting the curve with new practices. Our guys are doing thinking about 05:16 soil health. One of our people said it was Kelly a couple of episodes back. He said I'm convinced that we probably have enough fertility in 05:26 that soil, and we've always just over applied. Fertility, especially the big ones in PK and we're just not getting our stuff out 05:36 of it and you're going back to health. That's why I'm going so long on this. He said I put a plate of nutrition in front of you, but you're not healthy. You're sick. 05:46 You can't eat all that energy and all that food. He says I think that's what we've been doing to our soils. And so you led the soil Health before you talk about National reduction talk 05:55 to me about your journey on soil Health now working with this company that that's one of their big tenants. Yeah. I mean you you nailed it. It really 06:04 is like so I'm not in agronomist by training and I'm sort of learning. This is a lot of this as we go I've worked in ag for 10 12 years now and so 06:13 I've had I've had some good exposure to it. But what what we see is typically there's like a law of diminishing 06:19 return on on things like nitrogen as you just mentioned where you get to a point where you can continue to apply But ultimately 06:25 it's it's not gonna benefit the plant because it already has sufficient amount of nitrogen available right through those applications. And in many 06:34 cases what the plan will do it's gonna use whatever is most readily available to them. And so that's of your Appliance synthetic fertilizer. 06:40 It's it's always going to be that And back to the point. I was making before about that symbiotic relationship between the root zone 06:48 of the plant and the soil what we've seen is that as you as you continue to, you know, as we've advanced modern agriculture with 06:54 new technology, right and and we've used more and more of it to increase yield reduce the amount 07:00 of resources, right? I think you you like to talk about the amount of calories that go into producing calories and how 07:06 efficient we've got over time with that and it's totally true but what we've seen is with over application of fertilizers that that symbiotic relationship between the 07:15 root Zone and and the soil actually starts to get weaker over time. So I think that the comparison you used from from Kelly and the plate of nutrients 07:24 right if you already have if you're not in shape you already have enough nutrients, you're not going to want to eat that it's sort of the same thing with the plant and 07:30 so what we're effectively trying to do is is look at that diminishing return, right? So at what point are you sure about the maximum level 07:39 of nitrogen applied your nue score And see if ultimately you're over applying you're at that right spot or in some cases. Actually. Some Farms are not applying 07:48 as much as they as they probably should we establish that and then we based our recommendations for our product off of off of that as well. Anyway, just 07:58 for the person here that dialed in because they think this is a cool concept and they say hey wait, I don't want to I don't want to act dumb here, but what's an 08:07 nuv score? The nue would be your nitrogen use efficiency. So an example of this would be a farmer. 08:15 That is let's say using 200 pounds an acre of both fertilizer in an effort to raise 200 bushels of corn. Let's 08:24 say that's their that's their yield goal per acre. That would be a one point zero and UE score, right? So it's 08:30 really the pounds of nitrogen applied to the yield Target, right and and Farms that have that are let's say more efficient with their nitrogen usage 08:40 would have an nue score of lower than 1.0. And then once you are maybe applying say 220 pounds of and per acre to 08:49 raise 200, they would have an nue of point one or of 1.0. And so what we're proposing to do with sound 08:58 eggs Flagship product at the gate Source corn is reduce the amount of pounds of nitrogen that we apply and 09:09 Will retain or even grow the bushels produced Saints the same output less input is what we're proposing to do. Yeah, certainly 09:18 I think every Farm situation is is a little bit different right and it's not sort of like a one size fits-all 09:24 approach like most things in ag, right, especially when you start to look at the soil microbiome, there's so much variability in a 09:30 single field, right? So, yeah, we try to do our best to obviously we can't get two scientific and and in some cases there's just not even necessarily enough technology 09:39 available to really get get down to that level of specificity like within the field. I mean, there's cool stuff from companies like trace genomics and pattern AG. I think you had one 09:48 of the guys from pattern agon not too long ago talking about a lot of this as well. There's some really interesting technology that I 09:54 think will allow us to get more specific within a field. But obviously we have to sort of balance, you know, 10:00 what's available informative technology. You know, how much time it takes to ultimately get that information. Well at 10:06 the same time, you know providing Farmers with good recommendations on how use how to use our products but yeah, we look at we look 10:12 at a few factors when trying to help Farms like decide how where to apply first because ultimately we're of the mindset that 10:20 we don't we don't think that this product should be applied to every acre. We we ultimately we're thinking about 10:27 First and foremost retaining our customers, you're right. Do I need to remind you that the your title is v p 10:33 of sales this needs to be on every acre. You're never gonna sell us got me on every acre, right? I mean come on, if you want to sell more stuff and get a promotion. It's 10:42 gonna be on every acre every acre. I mean sure like, I think that's that's a lot of the way that probably that's probably a way a lot of VP of sales think but 10:51 we tend to take a more of them. Are we retaining customers you're over year are they satisfied with the product and ultimately what's gonna lead to high 11:00 satisfaction rates is a good customer experience and a good product. Right? And so what does that mean? It means you know product efficacy and it means a high win 11:09 rate and then also just adding bushels and creating value for the farm. And so what we're most concerned about is that if we just allow and say, 11:18 hey go apply this to every acre we're actually gonna see some fields that maybe don't need source and ultimately don't perform 11:24 as well. And so we really want to try to help Optimized to maximize value for them so that they want to come back each and every year and continue using our product and we think the best way to do that 11:33 is by trying to optimize and be precise with applications as opposed to just recommending just apply this everywhere for the 11:39 sake of sales. I I like it and I'm really think that as information becomes almost overwhelming. I mean, I heard a thing a couple of 11:48 weeks ago in a business chat that doesn't involved in use the term information obesity, you know, 50 years 11:54 ago. We're out there on farm and soil sampling was kind of like, yeah, I've been doing here for the last 10 or 20 years and you go 12:03 out and grab a probe in that field and that field now we do it every two and a half or even every one acre so, you know, and then the computer models 12:12 and then the gis and then the date amount or and then you work for climate. So God knows, you know what I'm talking about and regular and all these Tech formats or 12:21 platforms if you will. We now know what's happening on this role of corn. Is this field it almost becomes 12:30 too much again? Yeah information obesity because we've got so much we didn't have hardly any of this 100. We had none of it 100 years ago some of the 50 12:39 a little bit of a 50 years ago more of a 20 years ago and good God is coming out of our ears now, but here's the thing as we 12:45 go through that information is power if you know how to utilize it and we need these platforms, you know aforementioned platforms to do it, and we're going to get better about our 12:55 our application and our utilization of everything and that's where excites me about what you're doing there, but 13:02 Just go back to the thing using the technology and finding out where there's a problem where there's not where do we not you? 13:08 You know you talk about probably solve you said it doesn't go on every year. Where do we not use your product? 13:15 Um, yeah, I mean, I think where we would probably where we would probably try to start with a lot. I mean again, every customer situation is a little 13:21 bit different but I think it depends on what the way we would recommend it is if if you're looking at a field, let's say that has a nitrogen use efficiency below a 13:31 1.0 meaning that the farmers efficient with nitrogen. They're probably using the optimal like close to the optimal level 13:37 for for growing whatever their their yield Target is what those Farms we would we would probably say on those specific Fields. Those are the ones that you should apply source 13:46 to if you're chasing bushels like you want to you want to try to get five six seven eight bushels per acre more in those 13:52 instances. The yield boost is the primary value proposition. And and for those Farms we would say go for it. In other 14:01 cases if there are Farms or Fields rather that have an nue above 1.0 meaning that they're less efficient with their nitrogen usage there. We would actually 14:10 start to recommend cutting back on nitrogen first and foremost. And then replacing some of that with Source 14:17 now if there are farms that are like and so so there's a little bit of a balance there because some Farms are more comfortable than others in terms of cutting back on 14:26 nitrogen. And so that's a journey that each farmer has to go on in terms of what their level of comfort is. And so it's a 14:32 little bit of a balance between. How are you going to use the product? What's the end goal of using the product and does that make sense for this field in terms of what we think 14:41 you would need to do to maximize value for it. And so and then there's other fields. I think where you know in some cases they've probably just applied enough nitrogen for the year. They 14:50 don't need anything else and and so we wouldn't apply on those fields altogether and think about maybe maybe focusing on 14:56 that next year with with some end reduction and then there's other there's other factors as well. Just within some of these fields in terms of things like pH levels and what 15:05 they ultimately would mix the product with because some of the value propositions with our product is that it's a low use rate. 15:14 Stable for two years and it mixes really well with a lot of other products and so you can you can sort of have it right along with with tons of things that 15:23 farmers are apply. So let's go with that. Let's go with that. We talk about compatibility issues here at extreme AG. What am 15:29 I putting this in? How am I using this product? Yeah, for sure. So if you're looking at corn for early season, we 15:35 would we would recommend that you're applying like let's say around it's gonna primarily be 15:41 around like V4 to V6. Okay. So it's a full year. It's a failure. It's it goes over the top. Yes, totally. Okay. That's right. It's not infero. It's 15:50 it's full. It's it's strictly foliar. Okay. I put this on after the plant has emerged. I don't do anything pre-plant or planting time. This is 15:59 post-emergence product. Yes, that's correct. So V4 to V6 for the early window and then also later in the season VT to like our to our three. Okay, so 16:09 we we put this on twice. No, we would recommend just putting it on once and when you and it's sort of like look if you're gonna apply it like 16:17 a fertilizer or fertilizer something like that earlier on in the season where the crop is going to have available available 16:23 nitrogen, we would recommend to do the later application window. Right, if if you're not doing that early pass early 16:30 in the season then we we would try to go for that earlier window because we tend to see just a little bit more a higher a slightly higher efficacy rate win rate when 16:39 it's in the earlier application window, but that but we're not gonna recommend that if the farmers already applying or has already applied fertilizer that early in the season because 16:48 it's already gonna be readily available and you likely wouldn't see a strong response in the form of yield from from applying source. 16:55 Eamonn you're one of your kid from Minnesota one of the top five corn producing states. We talked about corn. We also have a soybean product and I'm gonna 17:05 pick that up on another episode because I wanted to stick with the nitrogen reduction. Yeah corn product. 17:11 So let's stick on corn. If I use this stuff how many years can I say that this is ahead. I know that we're doing trials here at extreme AG how many years do you think this was in the 17:23 development? When did sound egg come out of shoot and say we get this product called source to put on corn to reduce nitrogen needs. Yeah. 17:30 So the products been around available commercially for purchase for our third year. I would say that like last year was our first real commercial season and 17:39 in 2020, we had, you know a number of farms that were using it and sort of very limited quantities. So but for about three years it's been available commercially and we've had Farmers paying 17:48 us for for the product you said shell stability and compatibility or two big things when I think of shelves 17:54 stability for two years, as you said, that means it's not a biological. This is actual chemistry. Not a biological. Yeah. That's 18:00 right. That's right. And we can let's we can Circle back to that I think to to the the other like 18:06 half of the the question is the research for this product that goes back like eight or nine years though. So there's probably five six years. 18:14 R indeed happening in the lab and doing like field development type trials and then just three years ago. We started to do a make 18:23 this product available commercially. Yeah, so it's been around for a while. And then on the do you want to get to the Biologicals the difference there? Is there anything I think I understand the difference. But go 18:32 ahead and tell me in in the elevator speech sort of manner. I've got I've got a product that you have and I'm not being mean there's a 18:41 lot of startup companies. Yeah or touting Biologicals. They get Venture Capital money. They say you know, what and I think 18:49 30 years ago 40 years ago. We thought Biologicals were snake oil but I do believe the future is going to utilize the hell out of Biologicals. It's just that there's still 18:59 a lot of clutter there. Now was that sound like affect a fair assessment? Yeah. I mean, I think you nailed it. There's just a lot of there's a lot of new companies 19:08 in technology and I think as a like Farmers have to wear so many hats and trying to stay on top of all these new products is 19:14 really difficult in addition to all the other things that they they ultimately have to manage and make decisions for so, 19:20 yeah, it feels like there's a lot of biological companies and that a lot of these products are coming from like very new and young young companies or startups 19:29 that are from like Venture cap areas of the world like Silicon Valley for sure, but you know, I think we're kind of at the cusp of this revolution 19:38 in ag where more and more Farmers again are looking at soil and soil Health, right? And I think this category because we we aren't a biological we get 19:47 lumped into this category often and We're I mean we're fine with that, right? We are like a chemistry that that stimulates the the microbiome and and focuses on 19:55 on activating like biology or biological properties, but by definition it's not that however, I think like the goal is pretty 20:04 similar with a lot of a lot of companies like ours whether they're a biological or chemistry and it's it's mainly to to 20:10 look at how can we continue to help farmers achieve more profitability but also being thoughtful about environmental stewardship, 20:20 right? And so for us what it's like whether I think of it sort of as we are a tool that's in the toolbox and a farmer needs to pick up that tool and use the 20:29 tool the right way, but there are other tools that are available in the toolbox too. And so you also have to think about am I using the right tool for 20:35 the job that I want to try to achieve right? And Biologicals are a tool that's in the toolbox just like ours and we have the goal of 20:41 trying to help farmers, you know, reduce nitrogen and be environmentally like environmental stewards, but without having 20:47 to sacrifice profit margin because ultimately their businesses too and and need to grow and and provide, you know, just the same way that many other small businesses 20:55 would I like it. I'm trying to say if I missed anything. I was gonna accuse you of being just another one of these companies with a 21:03 whole bunch of funding behind you that's thrown out these products that you expect the farmer to buy but you already told 21:09 me you don't want to learn every acre. So I'm trying to be critical. What did I miss what criticism that I miss. Um, 21:16 I mean I mean, I think we've covered a lot of the basics right like but when you said you get cold a biological 21:24 as only because there's so much new product. Coming out in that category that you assume that that's where it is unless it's 21:35 from one of the four majors. Really, I think that's interesting. That's the deal. Yeah. Yeah, definitely right and look there's 21:41 some really successful biological companies in ag right now too that are growing as well. And I don't I don't like they were here before us. They got started a little bit earlier and I don't necessarily mind, you 21:50 know writing coattails a little bit either right? Because I think we're all like again, I think the goal is pretty similar and 21:56 yeah, we're competing but against one another I think for maybe brand brand awareness and attention from the farmer but like ultimately I see ourselves as competing 22:05 again the status quo which in many cases is is fertilizer and and what we see is that there's just a lot of over application and 22:11 I don't think that it's at the fault of the farmer in many cases. Like I mean, you can apply 200 pounds an acre of nitrogen and 22:17 and all likelihood you'll like 30% of that will go to waste right. So that's like a especially with where fertilizer prices have been recently. That's a lot of money that is 22:26 being lost right and so can we can we try to help Solve that so I agree and I have to grudgingly agree because remember I get hired to 22:35 speak by fertilizer companies and if I'm not here telling all their customers that you're applying more than you need, you know, that's bad for 22:41 their business the fertilizer companies too. But this is this is a reality that we're going to face. I can be the one that says that and I gotta 22:47 say that amen. I I hope that we get it well that we figure it out and address it before we are forced by environmental Force. Yes 22:56 to drastically reduce our to where then we actually do have food security issues because like holy hell it wasn't like hey over the next couple of years reduce your 23:05 natural applications by 2% a year, okay, but if it's by like where to do the Netherlands, you got to reduce nitrogen emissions and nitrogen use and 23:16 it's like all of a sudden these guys are gonna have to liquidate their cattle and not Farm. I mean that's about and that's that's 23:22 getting too much so I don't want to do that. Yeah. Now I I tend to agree. I don't want I don't want unfortunately, I mean, unfortunately we 23:28 do have some customers that are coming to us that are looking for a solution to help with new regulations that are being 23:37 put placed upon them to try to control how they're using these products and how often they're using them, right? And so even in the states, you're already starting to see certain States, 23:46 you know, come down and start to actually put some of this some of these regulation and policies. I mean, you know back to your your question about criticism like we 23:55 I live in California right now and California is sort of they're really kind of pushing the envelope for this type of Regulation. Right? And I 24:04 think what we would like likely see is that Over time more and more regulation will start to move towards the Midwest from from some of the like the Chesapeake 24:13 Bay. We have customers out there that are using source for this very to try to solve for this very topic. So over time I 24:19 think we'll start to see that in the midwest. I love to try to help farmers get ahead of the curve on that so that they can control their Destiny a bit more there as opposed to 24:28 having to wait for somebody to come in and tell them what to do because that creates all sorts of different challenges as well. If you're trying to 24:34 make adjustments in Irish period of time 100% agree. And again, we want to be ahead of the curve and curve as we say here meaning that before it 24:43 becomes mandatory by regulatory reasons, you're just going ahead and doing this which we've always done. You know, we've always done right last thing Professor flood money. 24:54 Yep, Bonnie and you don't have to be specific. I know that it depends on maybe a bought through a retail or whatever if I want to buy your stuff. Do I buy it from a retailer or do I buy it direct? What 25:03 do I get your stuff? Yeah, so we have so we have a yeah, we have a large network of dealers that we're building up their primarily independent dealers right now. A lot of seed dealers 25:12 independent agronomists and Consultants. That's probably like if you go on our website and you go to the where where you can buy page, that's what you'll see 25:21 you'll see a list of dealers that you can go purchase this product from so it's it's primarily through a network 25:27 of dealers. Okay some instances where we maybe don't have a footprint with with our dealer Network in those cases we 25:33 would work directly with with customers. But obviously we're partnering with these independent dealers to try to help us grow 25:39 grow our business. And so naturally we want to try to help them grow understood and if I want to experiment because let's face it anybody that's 25:45 I here in this space and I say, hey, I'll try it hang up put on every acre. I'm gonna try it where I think that I'm burning up too much nitrogen application. 25:54 Getting a bang for my buck. If I want to put this on a couple, you know, 400 of my Acres. Let's just say whatever what 26:00 am I spending Burger? Yeah, so it's gonna depend on you know, ultimately like how much volume right and I think a good one good thing 26:09 about buying from us direct versus going through our dealers. Is that more than likely you're gonna get the same price. We we do we 26:15 are really like conscious about that and we don't necessarily want want people to be able to go around and get different right understood folks, right? 26:21 So, um, Yeah, so for corn it's gonna come in at MSRP is gonna cover it at the list price. It's gonna come in at 14 bucks per acre for corn and then 10 bucks per acre for for soybeans. So 26:32 forth since we talked about corn so 14 bucks an acre if I put this on and I'm around six dollar corn right now. I need about I need about two and 26:41 a half bushels of corn. Let's say to make me make my money but more importantly even if that my bushels remain the same for I 26:47 need to reduce nitrogen. Application by 14 bucks and your product will help me use $14 last night. Yeah. Yeah. 26:55 I mean again, I think it's it's gonna be dependent on the farmers individual situation where that yeah, 27:01 definitely. Yeah. So for around 14 bucks per acre for the current product. Yes, and I think the quick math 27:07 napkin math that you did there is is exactly right. Yeah, that's right. And typically I think a couple 27:13 of things I just mentioned about sort of like the testing like, how do I sort of get my toe in the water on this we got 27:20 ways that we can help customers with that. I think one thing is that we would see Baseline performance for this product. Meaning 27:26 that if you just go apply it randomly you're gonna see probably a win rate of around 74% and we 27:32 typically see around like four four and a half bushels of uplift there. If we do a more precise placement 27:38 talking about some of those factors that we we discussed earlier in the call. That's where you're actually going to see just much 27:44 better performance and and on average there. We see around seven to eight. Girls an acre of uplift and a win rate of 27:52 around 85% So there's a huge difference there. And then the other thing I would mention is we do have a performance back guarantee. So for Farmers that are looking to dip a 28:01 toe in the water now, there's minimum thresholds you need to reach and for corn that would be to buy 732 Acres or 28:07 more of our product. But if you can hit those thresholds, we will essentially provide a performance back guarantee where 28:13 if the product doesn't pay out, right? Obviously, we will we will pay the farmer, you know for that. So we 28:19 are very thoughtful about the fact that farmers, you know, there's lots of new products they want to try them but there is there is some risk there. And so that's that's in an 28:28 effort to sort of help that and obviously it helps a ton with us with sales because it gives folks that that peace of mind going in. I like that you 28:34 came up with a nice square number like 7328. Yeah, that's fair enough. It comes back to sort of how we how we package the product a little bit. So 28:43 yeah, that's a certain number of ounces or gallons of your stuff. It's a liquid product, right? Yeah. Right. That's right. Yeah, it's fully applied again and it goes down at 0.7 28:52 ounces per acre. So like when you order this for 732 Acres, you're literally getting like four jugs of our corn of our corn product. It's very very 29:01 little compared to a lot of a lot of other products that farmers use as it's pretty convenient. That way you gave me some other numbers or you 29:07 told me roughly in the terms of speaking is gonna be about 14 bucks an acre. So again, I got to say 14 dollars on nitrogen area 29:13 yet two and a half more bushels of corn and use the same nitrogen to make this make sense and and your trials it's done more than that and I would tell the listener stay tuned. 29:22 We're going to be with Kelly Garrett at Garrett Landing Cattle Western, Iowa. He's doing some trial work with this company. 29:28 We will give you extreme eggs results at the end of this year or beginning of next year when we've got the results all in from field trials. Also, that's 29:37 the reason you're here is to see what we're doing. And also make sure that you get honest information. You can trust if I 29:43 want to learn more about this. Amen. Where do I go? Yeah, go to go to our website sound at AG reception. Yeah sound he talks 29:51 a little bit fast sound dot AG www sound dot eggs sound like the thing you hear in your ear dot AG like the business you are in he's aiming flood VP of sales for sound AG if 30:03 you really have a big question look him up. It's small enough company. I'm sure you can find him and if you can't find him directly you get a hold 30:09 of us here at extreme agum. We will make the connection because he wants to grow this business and he wants to do it the right way. My name 30:15 is Damian Mason. Thank you for being here Professor flood. I keep calling in that because he looks like a professor if you're listening to this 30:21 which most of you are you don't realize he's got the Beards get the spectacles. He's got really good Conan brown hair. He looks a little 30:27 bit professorial. So anyway, thanks for being here sir. I appreciate that damn. Thank you so much. You bet till next time make sure 30:33 you check out more of our stuff. And also, please come back for more here at extreme eggs cut in the car. That's a wrap for this episode of 30:39 cutting the curve, but there's plenty more check out extreme bad dot Farm where you can find past. Out instructional videos and articles to 30:48 help you squeeze more profit out of your farm cutting. The curve is brought to you by Advanced Drainage Systems the leader in agriculture 30:57 Water Management Solutions.